Press & Public Appearances

Laís de Oliveira has been interviewed, published, and on stage about community building for over a decade — from startup ecosystems in Southeast Asia to podcasts about the loneliness epidemic. This page collects the conversations, the talks, and where to find her elsewhere. For press or speaking enquiries, there's a short bio and a headshot at the bottom.

Lais de Oliveira speaking at Web Summit Rio 2019

Talks, keynotes and panels

The book

Hacking Communities: Cracking the Code to Vibrant Communities (2020)

ISBN 979-8581774557 (English)

Read what Hacking Communities is → · Buy in English → · Goodreads →

Published in Portuguese as Reinventando Comunidades by Lisbon International Press (2024), 336 pages.

ISBN 978-989-37-6392-6 (Portuguese)

Comprar em português →


Keynotes on community-led growth,
entrepreneurial ecosystem development, economic agency,
community and movement building.

Recordings: talks, keynotes and panels

Keynote at Startup Grind Europe — Barcelona, 2019 Community-led growth, ecosystem development, and what makes communities thrive across borders. Watch →

Startup University: Opening remarks on diversity — Web Summit, 2019 Inclusion as both a moral imperative and a strategic advantage for community builders. Watch →

Startup University: Opening remarks — Web Summit, Lisbon, 2018 Watch →

Collaborative Ecosystems: Connecting Cities Towards a Global Community — 2020 How local startup ecosystems compound into a global community through deliberate connection. Watch →

For press and speaking enquiries

Speaking topics: community-led growth, entrepreneurial ecosystem development, economic agency, community and movement building.

One line: Laís de Oliveira is a community architect and author of Hacking Communities: Cracking the Code to Vibrant Communities.

Fifty words: Laís de Oliveira is a community-led growth strategist, fractional executive, and author of Hacking Communities: Cracking the Code to Vibrant Communities. Over fifteen years and four continents she has built communities and ecosystems from startup networks in Southeast Asia to gig economy drivers in the United States.

A hundred words: Laís de Oliveira is a community architect, author, and fractional executive who builds go-to-market systems where belonging is the engine. Over fifteen years across four continents she has turned ideas into businesses, led teams through ambiguity, and designed growth systems where customer success becomes advocacy, which becomes movement. She is the author of Hacking Communities: Cracking the Code to Vibrant Communities, published in English and Portuguese, and the creator of seven connected frameworks for building communities that sustain themselves. Migrant, mother, and former law school dropout, she was born in a small town in Brazil and is now based in New York.

Find me elsewhere